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When do you use the Poisson distribution versus the Binomial, and how do they relate?

The short answer

Binomial counts successes in a fixed number of independent trials with a fixed success probability. Poisson counts events in a continuous interval when events are rare and arrive independently at a constant average rate. Poisson is the limiting case of Binomial as n → ∞ and p → 0 with np = λ fixed.

How to think about it

The Binomial and Poisson are the two workhorses for count data. Choosing correctly depends on whether you have a fixed number of trials or a rate over a continuous medium.

Binomial — fixed trials

X ~ Binomial(n, p) when:

  • You run exactly n independent trials.
  • Each trial succeeds with the same probability p.
  • You count the total successes.
P(X = k) = C(n,k) · p^k · (1-p)^(n-k)
E[X] = np,  Var(X) = np(1-p)

Example: in 20 email sends, each with 30 % open rate, how many opens? X ~ Bin(20, 0.3).

Poisson — rate over an interval

X ~ Poisson(λ) when:

  • Events arrive independently at a constant average rate λ per interval.
  • Any single tiny sub-interval has negligible probability of two events.
  • The number of trials is effectively infinite or undefined.
P(X = k) = e^(-λ) · λ^k / k!
E[X] = λ,  Var(X) = λ

Example: a server receives an average of 12 requests per second; model arrivals in a 1-second window as Poisson(12).

The limiting connection

When n is large and p is small, Binomial(n, p) ≈ Poisson(λ = np). A rule of thumb: use Poisson when n ≥ 20 and p ≤ 0.05.

Numerically: Bin(100, 0.03) vs Poisson(3) — both give P(X=2) ≈ 0.224.

When to choose each

SignalReach for
Fixed n, known pBinomial
Rate per time/area/volumePoisson
n large, p tiny, np moderateEither (Poisson easier)
Variance ≠ meanNeither — consider Negative Binomial
Learn it properly Distributions you should know

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